Every second more than 40,000 search queries are being typed into Google. If you are generating online traffic for your business via google search, then you’ve got some fiery competition to deal with organic Ranking.
To survive the competition in your market your game plan for SEO should be well built.
Here are some tips to increase your organic ranking:
1. Post Quality content
To get your audience’s attention you should create and post good content. Meaningful and relevant content could help your customers to stay longer and spend some quality time over your site, which significantly influences your organic ranking.
2. Improve website loading time
A website taking long to load does two-way damage. Firstly, Google detects the crawling pace, which hurts your site’s organic ranking. Secondly, a slow speed affects customer conversion rate and amps up the abandonment rates for your business. As visitors don’t engage with your website, resulting in a loss to search engine ranking.
3. Optimize images
To capture your viewer’s attention you must use high-quality images. It’s no wonder that pictures speak louder than words. Even though images help your business website to get good rankings also if you keep the right formats and increase their load time or you can use targeted keywords in images title and description.
4. Use header tags
Use proper heading tags to make customers easy to read your content. If your content is not appealing and not getting any attention from the reader it's of no use. To make visitors returning to the website showcase your readable content. All these features ultimately tweak your organic ranking.
5. Add meta tags & meta description
If you want to improve organic rankings for your website you should use meta tags and meta description. When Google shows your site in search results, the description comes under the page title. So here, a visitor decides if he wants to click and read your material or not. Additionally, never use the same meta-text for different pages in your business website.
6. Start blogging
Businesses that publishing blog posts have 13 times more chance of achieving a positive ROI. Blogging helps to curb some great marketing challenges that are faced by both B2B and B2C companies. Additionally, businesses that run a blog are likely to have 434% more indexed pages. Research, according to HubSpot reveals, 53% of online marketers hold blogging as their foremost priority.
7. Boost readability
Readability is all about clean design and formatting of the web pages. It allows all types of people to reside on your website and read your content. Good readability results improved organic ranking.
8. Keyword research
Keywords are essential pillars that determine SEO rankings. Therefore, keyword research sets the framework for your organic search ranking. Keyword search tools make easy to pick out keywords to shape your content around. Try to add relevant keywords in your content as naturally as possible, you’ll start seeing the lift to conversion rates.
Final Tip: Don't forget to fix broken links from your business website.
Got any questions? Drop us a line.